In the world of automotive innovation and luxury, Nissan embarked on a remarkable journey when they sought to pair their 2020 Nissan Armada with none other than the world’s #1 polo player, Adolfo Cambiaso. What began as a project for a social media post soon transformed into a global television sensation. This is the story of the fusion of Nissan’s engineering marvel with the grace and power of polo, brought to life by Running Iron Creative.
From Social Media to Worldwide Television:
Nissan had a vision to align their 2020 Nissan Armada with the world of polo, and they turned to Running Iron Creative to bring this vision to life. Initially tasked with producing content for social media, the outcome exceeded all expectations and found its way onto television screens worldwide.
Adolfo Cambiaso: The Polo Legend:
At the heart of this project was the iconic Adolfo Cambiaso, often referred to as the Greatest of All Time (GOAT) in polo. The commercial spot unfolds with Cambiaso’s arrival out west, where he takes the wheel of the Nissan Armada and embarks on a journey into the majestic foothills of the Rockies to check on his prized herd of horses.
A Full-Service Creative Journey:
Running Iron Creative managed every aspect of this project, from inception to completion. This included the selection of locations, acquiring permits, creative ideation, production, and post-production. The result was a seamless collaboration that showcased the best of Nissan’s engineering and the beauty of the polo world.
Creating the Final TV Ad:
Working hand-in-hand with the Nissan team, Running Iron Creative transformed their vision into the final television ad that captivated audiences worldwide. The ad, as it stands today, represents a masterful fusion of automotive excellence and the elegance of polo.
The Catalyst for Running Iron Creative:
This project was not just a success for Nissan but also marked a turning point for Running Iron Creative. The agency’s ability to bring innovation and luxury together catapulted them into the world of automotive advertising, solidifying their presence as a force to be reckoned with in the industry.
The Nissan Armada & Polo Star Project is a testament to the magic that happens when innovation and elegance converge. Adolfo Cambiaso’s journey through the Rockies in the 2020 Nissan Armada is a visual spectacle, a harmony of engineering and the spirit of polo
Running Iron Creative’s role as the creative force behind this project underscores their commitment to excellence and their remarkable journey into the automotive world. Nissan’s vision turned into reality serves as a beacon, illuminating the path where luxury meets innovation.